A couple of weeks ago, I had the privilege of doing a live broadcast on Microsoft’s Channel 9 Developer Network. In the broadcast, I discussed various uses for the Internet of Things (IoT) across different industries. In particular, I followed an original story line from the previous couple of broadcasts that involved using BI for retail establishments to gather sales and marketing insights for driving revenue.
I’ve taken that story to the next level in examining some ways we can use IoT for predicting sales and being more proactive in marketing initiatives by monitoring human behavior. If you’re interested, check out the video.